⦾ Netflix / Improving personalisation experience
Netflix is a pioneer service in the streaming world, but unfortunately, watching recommendations aren’t particularly compelling.
After I did some validative research and confirmed that a valuable enough segment of other folks feel similarly, I used design to explore the problem of low-value recommendations, creating a new feature via a hi-fi, interactive prototype.
Everyone who was involved in the initial research was excited about the end result, so perhaps one day you’ll be scrolling through it on your own Netflix app :)
If you want to know more, please contact me and let’s chat!